Database reactivation
Turn forgotten contacts into revenue.
Price
£1,000 one-off
Delivery
2 weeks
The problem
Every business that has been around for any length of time is sitting on a gold mine it has completely forgotten about. Past customers who churned. Newsletter subscribers who never bought. Free trial users who disappeared. Leads who went quiet after one conversation.
These people already know your business. They already had some level of interest. They are just sitting in your CRM collecting dust while you spend your entire budget trying to find new strangers.
Agencies that specialise in database reactivation report average ROI of 1,200% in the first 60 days. Even a modest 2 to 3% reactivation rate on a database of a few thousand contacts can mean tens of thousands in recovered revenue, with zero ad spend.
How it works
Database audit and segmentation
We pull your existing contacts and segment them by where they dropped off: churned customers, cold leads, trial users, and lapsed subscribers.
Personalised outreach
Each segment gets tailored messaging that references their specific history with your business. No mass blasts, no generic copy.
Multi-channel follow-up
The system follows up across email and other channels over 2 to 3 weeks, designed to restart the conversation naturally.
Warm handoff to your team
When someone responds with interest, they are qualified and handed to your sales team as a warm lead with full context.
Revenue attributionBonus
Every reactivated lead is tracked so you can see exactly how much revenue the campaign recovered.